Gwyneth, Olivia and Tilda; But It Wasn't Just The Celebs That Made The Valentino Couture Show So Ridiculously Fabulous

Gwyneth, Olivia and Tilda; But It Wasn't Just The Celebs That Made The Valentino Couture Show So Ridiculously Fabulous

InStyle's Editor Charlotte Moore was whisked off to Rome for a 3 day Valentino extravaganza. Here's what happened...

It's not so much a show, as an odessey...

Where once there were fashion shows, now there are 'events' or in Valentino's case a three day sensory spectacle that ushered in a global gathering of 800 guests to Rome's most significant (the Vatican) and undiscovered (an ex pasta factory turned opera scenery warehouse) buildings. And all this was before the actual fashion show happened.

 

 

They virtually took over the capital city to make it all happen...

The Valentino show was held in the square just by the Spanish steps. For anyone who's been there, it's the equivalent of throwing a fashion bash in Trafalgar Square. Restaurants, shops, ice-cream vans were all shut down to make way for Valentino's al-fresco set designed by artist Pietro Ruffo as a modern interpretation of the Roman Forum. Each of the hidden historical locations were also expertly curated, allowing guests to see everything from Jackie O's custom made coats to pieces designed for the Roman opera.

 

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Valentino takes piazza mignanelli #couturefashionweek #insideinstyle

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There's no such thing as casual...

Suddenly all those floor length gowns and those acres of diaphanous lace make sense in this bubble of sky high luxury. Rather than the sprinkling of celebs you might see head to toe in the brand, at ready to wear shows, dozens of the guests are wearing Valentino. They are all shapes, heights and sizes but they all look utterly fabulous.

 

 

 

 

It's a show for the customers rather than the fashion crowd...

The people who attend couture are true connoisseurs of the clothes, they buy it, they wear it and they love it. Gwyneth Paltrow in red, Olivia Palermo in black, Tilda Swinton in white, looked just as awestruck by the collection as the dozens of other frow-goers fanning themselves in the gradually setting sun.

 

 

 

It's way more wearable than you think...

Demure and yet sexy, opulent yet austere, simple yet beautifully detailed. Each model was transformed into an undeniably modern Roman princess. Floor length dresses almost pagan in their simplicity were created from sumptuous velvets, while coats and capes gave the girls a magical, otherworldly aura. As the show shifted from black, to red, this was discreet decadence fit for the truly powerful.

 

 

 

 

 

 

 

 

From the show onto the dinner...

Absolutely everyone - we're talking all 800 guests - were zoomed up into the Roman hills to an idyllic palazzo shrouded with trees and lit by thousands of candles. Guests wandered down box hedged pathways to find their seat on the long tables crammed with roses and the prettiest floral China. Roman romance at its very best.

 

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A secret garden with a secret party. @mikainstagram #MirabiliaRomae

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