The Chanel Métiers d’Art show is an annual event which highlights and honours the exquisite European craftsmanship which goes into the Chanel collections, specifically on the house-owned brands that specialise in certain areas of crafts - some which have been working with the brand for over 50 years.
The 11 ateliers include milliner Maison Michel which became a Chanel partner - the first - in 1997, feather house Lemarie, which joined in 1996; footwear designer Massaro and embroiderer Lesage which both joined in 2002; jeweller Goossens which began working with Chanel in 2005; corsage maker Guillet joined in 2006; glove maker Causse and cashmere producer Barrie Knitwear which became a Metiers d’Art house in 2012 and pleater Lognon which joined in 2013. As well as supplying for Chanel, all of the partners continue to work with its rival brands.
It’s not during fashion month, instead the pre-fall show moves around and is hosted in cities which are significant to the French fashion house.
Last year, it was in Salzburg at the Rococo Palace Schloss Leopoldskron - remember, with Cara and Kendall and the adorable Hudson Kroenig? The looks were lavish, with intricate embroidery, feather and floral detailing and almost jewellery-beautiful buttons and accessories, with lederhosen (swapping Tyroleon classic leather for denim, of course).
Karl Lagerfeld - creative director of Chanel - picked Salzburg for his connection with the place, as well as Gabrielle ‘Coco’ Chanel’s. In the 50s, the founder of Chanel was visiting a former lover in an Austrian hotel where she noticed the lift boy jacket and - yep, you know it - it was the inspiration for the iconic Chanel jacket.
The year before, Karl took the show to Dallas. Coco Chanel visited the American city many times in her life, commemorated also by replica of her Mediterranean villa ‘Villa La Pausa’ in the Dallas Museum Of Art.
The Métiers d’Art shows began in 2002, where it was held in the Chanel haute couture salons on the rue Cambon in Paris, but choosing significant cities only began in 2004 when it was held in the Chanel building in Ginza, Tokyo.
The celebrity following, as with all things Chanel, is vast. In Salzburg, a cross-section of the biggest names in film, music and fashion - Karl’s Chanel squad to Olivier Rousteing’s Balmain - were there to see the show firsthand, including Julianne Moore, Dakota Johnson, Patti Smith, Beyonce, Pharrell, Harley Viera Newton, Lily Collins, Alexa Chung and Vanessa Paradis with daughter and face of Chanel Eyewear Lily Rose Depp.
12 Years Of Métiers d’Art Shows
2002 - Paris
2003 - Paris
2004 - Tokyo
2005 - New York
2006 - Monaco
2007 - London
2008 - Moscou (held in Paris)
2009 - Shanghai
2010 - Byzance
2011 - Bombay (held in Paris)
2012 - Edinburgh
2013 - Dallas
2014 - Salzburg
This year, it’s in Rome.