Label/Mix: Why Next's New Designer Line Is Genuinely A Game-Changer 

Label/Mix: Why Next's New Designer Line Is Genuinely A Game-Changer 

If you missed Label/Mix's first insanely great drop earlier in the year, then we're here to give you the heads up that the second one has just dropped. Spoiler alert: it's definitely worth getting involved with this one.  

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Powered by high street powerhouse Next, Label/Mix is a partnership with an ever-changing roster of new designers and emerging brands, giving us – the fashion hungry – beautiful, contemporary limited edition pieces. 

With the design creativity of the emerging brands, alongside the industrial resources and experience of the UK’s biggest fashion retailer, this collaboration is serious. With a price point that sits somewhere between accessible and premium, you’ll find quality high end designs which are affordable, and still in all of our favourite leathers, silks and wools.

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Label/Mix has kicked off with brands like Osman, Teatum Jones, J.Won and, fash pack favourite, Rejina Pyo, so below we run through each designer and select our edit of the top pieces from the new collab – and it's all shoppable right now. 

Osman

Renowned for his bold use of colour, Osman is a fashion designer that creates elegant clothes that reflect his strict, architectural eye. Think simple, feminine pieces with clean but bold cuts that are totally wearable for everyday life.

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MIX/ OSMAN KNITTED BEANIE 

Available at LABEL/MIX | £35

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MIX/ OSMAN TUXEDO SUIT TROUSER 

Available at LABEL/MIX | £125

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MIX/ OSMAN CHECK V BACK TOP

Available at LABEL/MIX | £115

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MIX/ OSMAN TAILORED JUMPSUIT

Available at LABEL/MIX | £199

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MIX/ OSMAN STRIPE JUMPER

Available at LABEL/MIX | £85

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MIX/OSMAN VELVET ASYMMETRIC DRESS

Available at LABEL/MIX | £180

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MIX/ OSMAN FLORAL PRINT SILK SHIRT DRESS

Available at LABEL/MIX | £175

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MIX/ OSMAN BLOCK HEEL BOOTS

Available at LABEL/MIX | £165

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MIX/ OSMAN VELVET TUXEDO JACKET

Available at LABEL/MIX | £199

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MIX/OSMAN FAUX FUR COAT 

Available at LABEL/MIX | £275

 

AV Robertson

Recently launched, in 2015, this British brand specialises in beautiful, intricate embellishments incorporated onto wearable pieces such as sweatshirts and trousers. All hand sewn, their signature clustered flowers appear throughout all of the AV Robertson collections to date.

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MIX/AV ROBERTSON FAUX FUR EMBELLISHED SLIDER 

Available at LABEL/MIX | £99

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MIX/ AV ROBERTSON FAUX FUR EMBELLISHED CLUTCH

Available at LABEL/MIX | £99

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MIX/ AV ROBERTSON EMBELLISHED PEPLUM TOP 

Available at LABEL/MIX | £99

 

Teatum Jones

This luxury British womenswear label is modern, polished and has a bold aesthetic. From chic oversized button trenches to uniquely printed asymmetric dresses, the brand suits a creative, confident woman.

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MIX/ TEATUM JONES DEVORE SLIP DRESS

Available at LABEL/MIX | £185

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MIX/ TEATUM JONES EMBELLISHED EVENING DRESS

Available at LABEL/MIX | £185

Mix/ Teatum Jones Panelled Knit Jumper

Available at Next | £99

Rejina Pyo

A serious designer of the moment, this contemporary London-based womenswear designer has everything a fashionable woman wants to wear. She takes inspiration from abstract art and produces graphic yet feminine pieces that are playful to wear.

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MIX/ REJINA PYO HOODED PARKA COAT

Available at LABEL/MIX | £199

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MIX/ REJINA PYO ORGANZA SLEEVE DRESS

Available at LABEL/ MIX | £180

Mix/ Rejina Pyo Statement Sleeve Dress

Available at Next | £160

Mix/ Rejina Pyo Wool Coat With Contrast Belt

Available at Next | £250

Mix/ Rejina Pyo Belted Top

Available at Next | £125

 

J.Won

This fun knitwear brand is all about practicality and comfort. Pieces are super creative but also sophisticated and wearable.

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MIX/ J.WON SKIER JUMPERx

Available at LABEL/MIX | £75

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MIX/ J.WON SKI PRINT JUMPER

Available at LABEL/MIX | £85

Mix/ J.Won Wide Leg Trousers With Stripe

Available at Next | £99

Mix/ J.Won Striped Turtle Neck Jumper

Available at Next | £75

 

Whole 9 Yards

“Unconventional Femininty” is the tag line and the brand strives to deliver clothing for the contemporary woman that has a certain nod towards street and grunge alongside elegance. Lace, embroidery and floral motifs are part of their signature design styles and you’ll notice them right the way throughout their Label Mix.

Mix/ Whole 9 Yards Raw Edge Lace Dress

Available at Next | £399

 

Hudson

Based in Hoxton, London, this British shoe brand steers towards classic, androgynous styles that are made in premium leathers and designed to last forever. The Next Label/Mix collection consists of fashion forward designs that are made with quality.

Mix/ Hudson Red Heels

Available at Next | £135

Mix/ Hudson Tie Up Block Heel Shoes

Available at Next | £140

 

Rose and Rose

A fairly new British brand, only founded in 2010, Rose and Rose produces exquisite hand crafted kaftans, dresses and accessories. Their Label Mix collection consists of knitted beanies and tie dye scarves – all beautifully printed.

Mix/ Rose And Stripe Bobble Hat

Available at Next | £35

 

Lab

When it comes to leather jackets, Lab knows how to create well tailored shapes in premium leathers that will work with any outfit. Label Mix/Lab has brought you a small leather capsule consisting of everything from jackets to trousers to skirts, in the chicest cuts and fabrics.

Mix/ Lab London Leather Biker Jacket

Available at Next | £300

Mix/ Lab London Leather Skirt

Available at Next | £199

 
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