Victoria Beckham certainly knows how to keep the fashion world on its toes and this latest move is no different. Instead of hosting a lavish catwalk or press briefing event, Victoria has taken a very cool approach to showcasing her next Victoria, Victoria Beckham A/W 2014 line through a short film uploaded to Youtube.
The brooding and atmospheric video gives us a glimpse of the new trends Victoria has explored in the forthcoming range. Featuring beautifully minimal block panel dresses, lashings of white, monochrome polkadots and off-beat textures, the capsule line looks set to be one of her chicest yet.
Shot by renowned contemporary art photographer Todd Hido, we reckon that Victoria's step into the digital methods of showcasing a collection is the way forward, and we bet hoards of designers will start following in her footsteps soon enough. Keep up the good work, VB. Check out the video for yourselves below...
By Maxine Eggenberger