Already a must-stop shop for tourists and Londoner’s alike, the Oxford Circus Topshop flagship will play host to a pop-up Secret Store full of hidden treasures and unique pieces as of tomorrow.
With a similar secret being kept in New York, Topshop have disclosed that visitors to the store will find a whole host of specially created pieces and designer collaborations from the likes of Meadham Kirchhoff, Ann-Sofie Back, Michael Van Der Ham and Topshop Boutique as well as reruns from the Topshop Unique archive.
Head of Buying at Topshop, Madelaine Evans commented: “We’re thrilled to be the first high street store to introduce a pop-up concept space of this nature. It’s an exciting project for Topshop and I hope it will surprise and delight customers both old and new. It’s a great opportunity for the designers we collaborate with to produce something unusual that they’ve not done before, and also a chance for our in-house design team to let their imaginations run riot.”
Open for two weeks only, there’ll certainly be treasure at the end of your hunt!
By Sarah Smith