Victoria Beckham has covered countless fashion mags, while David Beckham has lent his brooding looks to more than his fair share of underwear ads, and now middle son, Romeo Beckham, has followed in their modelling footsteps.
Burberry has chosen the dapper 10-year-old to star alongside Edie Campbell, Cara Delevingne, Max Rendell, Alex Dunstan, Charlie France and Charlotte Wiggins in its Spring Summer 13 campaign.
Shot by famous fashion photographer, Mario Testino, the cast show off the brand's classic check-lined trenches against a scarlet backdrop. Looking totally at home among the more experienced model crowd, Romeo can be seen clicking his heels and clutching an umbrella.
WATCH ROMEO IN ACTION ON THE BURBERRY SHOOT
Burberry Creative Director, Christopher Bailey said of the shoot: "Cara, Edie, Charlotte, Charlie and Alex are joined by Max and Romeo, who was a joy to work with and really stole the show."
We're sure this is the start of a blossoming modelling career for Beckham jr. and with his penchant for a trim-fitting suit, we wonder whether he'll be turning his hand to design any time soon, as well.