As a prelude to London Fashion Week, Oxford Street is to play host to the first-ever high-street fashion week in September.
The world’s most famous shopping street is home to flagship high-street brands including Topshop, H&M, New Look, Marks & Spencer and Urban Outfitters.
From 7-11 September, the stores of the street will be exhibiting their a/w collections, hosting promotional shopping days, fashion and beauty workshops, late-night shopping and -- we like this bit best – champagne receptions.
Visit Oxford Street for more info – and watch this space for up-to-the-minute fashion news.
By Harriet Reuter Hapgood