New York Fashion Week SS17

Not been keeping track of the shows? Here’s your cheat sheet for everything you need to know about New York Fashion Week from the biggest new trends to the show of the moment and the soundtracks we have on repeat. Shopping lists at the ready…

The Ticket Of The Week: Brandon Maxwell

Lady Gaga’s stylist-turned-designer certainly knows how to give good FROW. In arguably the greatest front row line up of the week the singer herself took to her seat in the intimate setting of The Russian Tea Rooms wearing little more than a massive pair of pants and a pony tail alongside Naomi Campbell and Jourdan Dunn. As the models prepared to sashay (and, boy, did they sashay) down the runway in one the greatest homages to early noughties party dressing since Tom Ford left Gucci, the dulcet tones of Shania Twain, ‘Man I Feel Like A Woman’ blasted out, followed by a tonne of disco hit - it seems the designer certainly gives good soundtrack, too. When the designer himself came to take his bow post-show Lady Gaga and the rest of the FROW glitterati jumped up and down screaming for New York’s new darling.

Read more: photos of all the New York Fashion Week celebrities

New York Fashion Week SS17

Greatest Comeback: DVF

When Jonathan Saunders announced the end of his label we were nothing short of devo! But then came the announcement he was skipping over the pond to become the Creative Director at Diane Von Furstenberg. The results? A collection where print took to the fore with vivid contrasting panels of print appearing across alternative shirt dresses, high waisted trousers and the frilliest of blouses. Jonathan Saunders could have a collection on his hands that is as iconic as the brand’s wrap dresses.

New York Fashion Week SS17

The Colour: Marigold Yellow

With New York a billion degrees and the sunshine out in full force, its seems apt that the colour of the moment is a hue of yellow. Proenza Schouler are never short of a great bag or two but the one that caught our eye was the eye popping marigold yellow cross body bag. Skipping straight from the show to an appointment with swimwear designer, Lisa Marie Fernandez we were greeted by a whole rack of the babe’ing beachwear in the colour.  If you want to do this trend on a budget, then slip on your washing up gloves and wear them with the pizazz of a Desperate Housewife.

New York Fashion Week SS17

Biggest Trend: See Now, Buy Now

When Burberry announced they were making their Spring/Summer 2017 show immediately available after the show they certainly started something. Whilst brands like Hugo Boss dipped their tow into the new retail strategy by putting certain accessories from their collection online straight away, the likes of Tommy Hilfiger and Ralph Lauren went in, hard. Gigi Hadid’s collection for Tommy Hilfiger certainly caused a social media storm when it showed on the opening day of fashion week and ever since its been hard to miss the mass advertising campaign which has taken over the fashion capital. Last night, in a glass show space constructed on the street outside his flagship store, Ralph Lauren turned the likes of Kendall Jenner into modern cow girls with oversized leather jackets, plenty of fringing and many western shirts. Every single piece, crucially, was available in flagship stores and online worldwide.

New York Fashion Week SS17

Hit ALT: Alexander Wang

Did you say ‘see now, buy now?’ PFFT! Alexander Wang who is never short of a gimmick or two sent his adidas collection out in massive trucks which circulated around the city selling his wares until it was all gone by the strike of midnight. There’s no shipping costs involved there, ladies! Meanwhile back at the show space guests were enjoying another iconic Alexander Wang after-party munching on McDonalds. That’s right, Ronald himself was dishing out Big Macs all night long. #cateringGoals

Biggest Beauty Moment: Pat McGrath

What the iconic makeup artist doesn’t know about creating a darn good beauty look isn’t worth knowing. Ms McGrath also knows a thing or two about creating a sell-out product, too, it would seem. The glitter lip kits which form part of her new Pat McGrath Labs collection sold out immediately in America’s answer to boots, Sephora. We. Need. Them.

New York Fashion Week SS17

The Return Of: The Dress

The formula of oversized blouses and trousers has taken hold of fashion for quite a few seasons now. But during a week of festivities New York Fashion Week put the dress back on its pedestal. Victoria Beckham, of course, led the way with an asymmetric light knit orange dress with a flash of bra underneath, whilst Hugo Boss continues the trend for asymmetric dresses in bold block hues of blues, greens and reds. Naturally the likes of Marchesa and J Mendel joined the party with their usual homages to elegant evening wear.

Read more: what the InStyle team where to fashion week 

New York Fashion Week SS17

FROWER Of The Week: Jourdan Dunn

We had a catch up with fellow Londoner Jourdan Dunn at the Brandon Maxwell show about how London Fashion Week compares to New York’s, ‘There isn’t a Nandos here which is a real shame.’ This is what we call REAL TALK. The model turned FROWER spent the entire show filming her fellow models and cheering her pals along as well. She is just the cutest.

New York Fashion Week SS17

The Accessory: Oversized Earrings

Start working on the strength of your ear lobes now because girls if you want to work it, you got to work for it.

One Serious Moment: Rufus Wainwright Performing At Michael Kors

What could be more magic on a beautiful late summer’s morning in NYC than Rufus Wainwright taking centre stage at the Michael Kors show to provide his distinctive swing on on the great American song book as the soundtrack. He certainly entertained Sienna Miller and Emily Blunt who swayed from side to side to the likes of ‘Get Happy.’

New York Fashion Week SS17

New York, WE LOVE YOU!

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By Josh Newis-Smith