Miranda Kerr fronts Rag & Bone’s DIY Project

Miranda Kerr fronts Rag & Bone’s DIY Project
Rag & Bone

Orlando Bloom photographs wife Miranda Kerr for new campaign

Miranda Kerr is the latest face fronting Rag & Bone’s innovative DIY Project. In keeping with the essence of the first launch in September, the Australian model was instructed to interpret Rag & Bone in her own way. The result is a raw and intensely personal set of pictures shot between New York and New Zealand by fellow model Lily Aldridge, and on holiday by her husband, Orlando Bloom.

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The project, focusing this season on denim, pares down the traditional photo shoot by making the model a stylist, creative director and subject of her own work. Each model was simply given a digital camera and a bag of clothes including basic tops, tees and jeans. Karolina Kurkova and Carolyn Murphy kicked off the campaign in September, and the cast of DIY is set to include a range of iconic and fresh fashion faces. Stay tuned as five more girls’ work is due to be released between now and December.

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By Julia Chadwick

 
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