Luella Bartley’s quirky English chic creations, which combine traditional British influences with punky twists, have been worn by cool kids such as Kate Moss, Alexa Chung, the Geldof sisters and Lily Allen, as well as Princesses Beatrice and Eugenie.
Dressed for the ceremony in a camel tweed minidress, one of her own designs, Luella said: 'Everything I do is Englishness – English women, the English character – and this [event] characterises the whole country'.
Luella launched her eponymous label in 1999. Sadly, it was forced out of business last autumn when one of its main backers pulled out. But the designer remains upbeat: 'Being here is a fantastic honour. It’s the start of lots of things. Last year was ‘whoops’ difficult; this year is amazing.
'I’m finishing a book at the moment,' she added. 'It’s an ode to the fantastic eccentricity of British women.' But don’t go thinking you've seen the last of Ms Bartley’s clothes, as she said: 'I don’t think the Luella girl is dead'.
Don’t tease us Luella!
By Lucy Hamilton