House Of Hackney launches its capsule collection on ASOS today
House Of Hackney launched its brand new capsule collection online at ASOS.com today, and it's very bit as edgy as we expected.
The East London label designed a collection exclusively for the online retailer entitled Dalston Rose, which consists of 18 gorgeous items. House of Hackney's signature rose print is instantly recognisable, splashed across oversized, drop-waisted silk shirt dresses and luxe-jersey t-shirts, clashing with tartan print finishes on collars, hems and cuffs. We love.
House of Hackney was founded in 2010 by husband-and-wife team Javvy M Royle and Frieda Gormley. Originally an interiors label, demand for the brand’s signature prints meant a fashion division was born. Menswear and accessories were later added and it now boasts its entire collection in a HUGE flagship store townhouse in Shoreditch.
Sounds good to us. Check out the collection from today…
By Rebecca Martin
Got a tablet? You can now download InStyle magazine straight to your iPad, Kindle (just search the store for 'instyle magazine'), Nook or Google Nexus.