Ok, couture fashion week looks fabulous, but what actually goes down on the FROW? Blogger Maya Williams aka Fashionlollipopblog got the goss…
Day 1: Bloggers Unite
There’s something very special and unique about couture week in Paris - a special type of buzz.
The best part is meeting up with my fellow bloggers so this time I met two of my Instagram friends @SoryaShawky who took the train from Switzerland to meet me for the day and @Just.Bayan from Saudi Arabia who came to experience couture fashion week for the first time. I try my best not to miss anything but it’s so hard to see everything and socialise at the same time!
Time to get an uber to the first show, Georges Hobeika. It’s quite hard to flag taxis down and I never have much cash on me. If I’m desperate to get to the location ASAP and can’t find the Uber driver, I’ll flag a cab and get cash out or I’ll jump in another blogger’s Uber and share.
I’ve arrived at the Georges Hobeika show and this season it’s all about ancient and modern Asian culture and amazing crystal earrings. I loved it so much I ran backstage to congratulate Georges and take a quick snap.
Then it’s backstage with MAC to learn all the tips and tricks that go into the flawless makeup for the show. My followers love behind-the-scenes pictures so I make sure to Snapchat everything.
Next up is Ralph&Russo where I chatted to makeup pro Sam Bryant about adding metallic touches to the models’ eyes and a pop in the middle of their lips to compliment the metallic visors in the collection. Seeing Alessandra Ambrosio in real life was so exciting. I’m a massive fan and it was so nice to see that her face is all natural! I’m all about natural beauty and love talking about it on social media.
My followers are always asking me to share more about everything I do. When it comes to fashion week they get super excited and I get loads of messages from them saying how they love my street style and my outfits and the backstage pics. Usually it’s something along the lines of ‘Thank you for making us feel part of your fashion week journey, you didn’t just share the catwalk which can be boring if that’s all we see, but you also shared the atmosphere and excitement behind the scenes.’
Day 2: Street-styling
The key is to save your best outfit for the most photographed street style shows. I send my photographer in Paris my diary before couture week starts so we can agree on dates when I’m there and then we’ll organise to meet outside a show to shoot my outfit. Sometimes if she’s free she’ll spend time with me walking around after a show to find the right background for my photos. If I’ve got a second outfit that day, I’ll let her know and we’ll try and meet at the right time to catch the natural light outside.
Then I’m off to Elie Saab where the collection was full of Egyptian-inspired nude and pastel hues so my all white Paul Costelloe outfit was perfect. Halfway through the show they started playing Arabic music - I was so excited I started belly dancing on the front row.
Next it’s off to Zuhair Murad which just screams sexiness. The collection was an explosion of striking colours with an 80s twist but still somehow timeless and totally elegant. I like to think of myself as a Zuhair Murad girl…
Day 3: Private dining
It’s the last day of couture week and I’m off to a private dinner at La Gazette to catch up with my fellow bloggers and party with Zuhair himself and my friend (and super talented designer) Rami Kadi.
Technically I’d say I’m more of an Instagrammer than a blogger - I love doing blog posts but sadly I feel most people look at Instagram photos than read these days. It’s amazing though because fashion brands are really starting to appreciate bloggers and realise that we have a fan base that will follow, read and see everything through us.
Until next season!
Follow all Maya's escapades on her instagram @Fashionlollipopblog.