Alexa Chung lends some London cool to the new DKNY Jean ads.
It's a done deal - Alexa Chung has conquered America. While her MTV career flies from strength to strength, the fashion world has been quick to latch on to her effortless London look, with DKNY Jeans signing the starlet as the face of their a/w 09 campaign.
Alexa was reportedly hand-picked by the cool brand because she epitomises the free spirit of a DKNY girl. The edgy ads were shot by our all-time favourite street style stalker, The Satorialist (Scott Schuman), and will appear when the new-season collections hit stores in August. The legendary photography, who is renowned for capturing the fashionable essence of everyday life, apparently couldn't wait to work with Miss Chung- and talk to her about fashion and style.
We think it's a match made in fashion heaven!
By Kat Webster