With London Fashion Week kicking off, we show you how to work the cool London look for under £50!
1. Oasis dress - London Style
2. Dorothy Perkins jacket - London Style
Grey Stud Biker Jacket, £49, Dorothy Perkins
Channel some Kate Moss biker chic in this stunning leather style studded jacket.
3. River Island dress - London Style
Black Colour Block Waisted Dress, £35, River Island
Take some inspiration from Vivienne Westwood's trademark statement prints with this colour-block dress.
4. Miss Selfridge hat - London Style
Burgundy Floppy Hat, £25, Miss Selfridge
Work a city boho style a la Daisy Lowe in this floppy fedora.
5. Stylistpick bag - London Style
Tamara Patent Flapover bag, £39.95, Stylistpick.com
Every city girl needs some luxe-looking arm candy - we love this structured number.
6. Peacocks skirt - London Style
Jersey Pocket Skirt, £14, Peacocks
Whether it's lunch with the girls or a stroll around town, this gorgeous orange mini will instantly perk up your chilly weather style.
7. H&M jumper - London Style
Printed Jumper, £19.99, H&M
This statement printed jumper will add a real quirky touch to your look.
8. Miss Selfridge brogues - London Style
Edge Black Stud Lace-Up, £35, Miss Selfridge
Rule the runway in these jazzy gold-heeled and studded patent brogues.
9. River Island cuff - London Style
Gold Look Armour Stretch Cuff, £12, River Island
No need to go subtle with jewellery, this armour cuff will make all the right fashion statements.
10. New Look blazer - London Style
Boxy Tailored Blazer, £29.99, New Look
Perfect some Chelsea tailoring a la Pippa Middleton in this chic camel blazer.
11. Mango cardigan - London Style
Mango Spot Cardigan, £34.90, ASOS
London girls love their prints - wear this spotty cardi with a Peter Pan collar and leather shorts for instant Shoreditch cool.
12. Matalan dress - London Style
Et Vous Shirt Dress, £22, Matalan
Get city sleek with this throw-on-and-go shirtdress is divine.
13. Zara trousers - London Style
Metallic Trousers, £39.99, Zara
Sizzle day and night in these smouldering metallic fitted trews from Zara.
14. H&M boots - London Style
Boots, £29.99, H&M
Bring a taste of the country to the city with these knee-high suede riding boots.
15. Matalan jumper - London Style
Be Beau Soft Mohair Jumper, £18, Matalan
For a cosy winter warmer that doesn't comprise on style, we love this stunning Mohair jumper.
16. New Look bag - London Style
Patent Padlock Cross Body Bag, £9.99, New Look
This glossy mini bag is a nighttime-in-the-city essential.
17. ASOS dress - London Style
Pussybow Shirt Dress in Galloping Horse Print, £40, ASOS
For cute daywear, it doesn't get much better than this pussybow shirt dress.
18. Zara bag - London Style
Snakeskin Clutch Bag, £39.99, Zara
For a eye-catching piece of arm candy, this python-style printed clutch is a real trend-setter.
19. Peacocks cardigan - London Style
Peter Pan Collar Cardigan, £16, Peacocks
For a sweet take on layering, look no further than this Peter Pan collared cardi.
20. New Look skirt - London Style
A Line Ponte Mini Skirt, £9.99, New Look
Perk up a sombre autumn palette with this boozy-hued skirt.
21. French Connection ring - London Style
Brushed Metal Statement Ring, £18, French Connection
Rings are definitely the Londoner's choice of jewellery - this gold-toned statement ring will give you that wow-worthy finish.
22. H&M trousers - London Style
Leather-Look Trousers, £24.99, H&M
There's no easier way to vamp up the glamour than adding a pair of leather trews to your look.
23. John Zack dress - London Style
John Zack Contrasting Lace Dress, £39.99, New Look
Channel the trademark lacy looks from London designers McQueen and Erdem in this sophisticated frock from New Look.
24. A Wear gilet - London Style
Fiona Fur Gilet, £50, A Wear
Go west London chic with this gorgeous faux-fur gilet.
25. ASOS dress - London Style
Bodycon Dress in Glitter, £40, ASOS
For a night out in the city, this slinky number will guarantee plenty of sparkles.
26. H&M skirt - London Style
Leather Style Skirt, £24.99, H&M
For a smart take on leather, this leather-style pencil skirt ticks all the boxes.
27. ASOS leggings - London Style
Wet Look Front Ponti Leggings, £30, ASOS
With leather looks making a major comeback this season - join the fash pack and luxe up in these wet look leggings.
28. H&M bag - London Style
Moc-Croc Bag, £14.99, H&M
For busy city girls, this designer-look shoulder bag is a great style steal.
29. H&M skirt - London Style
Pleated Skirt, £7.99, H&M
Show off those supermodel pins in this pretty pleated mini skirt.
30. Banana Republic belt - London Style
Exotic Trouser Belt, £39.50, Banana Republic
Add a stylish spin to a simple ensemble with this animal printed leather belt.
31. Stylistpick loafers - London Style
Casper Flat Tassel Loafer, £39.95, Stylistpick.com
These slipper style loafers ooze downtime cool - very Alexa Chung.
32. Gap dress - London Style
Pleated Front Dress, £35.95, Gap
An easy-wearing LBD is a city essential. Jazz this one up with an embellished collar and studded clutch.
33. Miss Selfridge blazer - London Style
Mulberry Suede Collar Blazer, £37, Miss Selfridge
This mulberry coloured blazer is the only cover-up to be seen for autumn.
34. Oasis top - London Style
Leopard Print Long Sleeve Top, £40, Oasis
Keep your smart separates interesting with a dash of animal prints like this leopard print long-sleeved top.
35. Dorothy Perkins shoes - London Style
Dark Orange Platform Shoeboots, £45, Dorothy Perkins
Walk tall and uber-cool in these on-trend burnt orange shoeboots.
36. Gap dress - London Style
Asymmetrical Print Dress, £42.95, Gap
This all-over printed tunic is an easy day-to-night frock - swap the day opaques and boots for some super stacked heels.
37. Oasis dress - London Style
Ponte Shift Dress, £45, Oasis
If you're more West End that East End, this ponte shift dress is a smart and stylish buy.
38. River Island shorts - London Style
Purple Belted City Shorts, £28, River Island
Work a confident colour-boasting style in these eye-popping purple belted city shorts - smart and sleek with a colourful spin.
39. Dorothy Perkins dress - London Style
Tan Tunic, £22, Dorothy Perkins
No need to shy away from bold prints, this tan printed tunic was made for showing-off.
40. Mango pumps - London Style
Leather Pumps, £59.90, Mango
Nail the red notes of the season in these ruby red courts.
41. Gap pants - London Style
Skinny Courduroy Pants, £37.95, Gap
Follow the likes of Fearne Cotton and Emma Watson and throw on a pair of colourful trews- we love this burgundy pair from Gap.
42. Mango dress - London Style
Red Shift Dress, £44.90, Mango
For 60s simplicity, this red button shift is just the thing.
43. Dorothy Perkins clutch - London Style
Wine Patent Piped Clutch, £10, Dorothy Perkins
Trending the hot new season burgundy hue, this little number is the perfect after-hour clutch.
44. Mango cardigan - London Style
Animal-Print Cardigan, £34.90, Mango
For a fierce finish, this animal printed cardigan is ideal.
45. Dorothy Perkins skirt - London Style
Purple Ponte Mini Skirt, £19.50, Dorothy Perkins
Re-live the 60s Carnaby Street scene in this dazzling purple mini.
46. River Island skirt - London Style
Black Structured Skirt, £28, River Island
Hit the London nightlife in this black structured mini from River Island.
47. Zara shoes - London Style
Green Suede Peep-Toes, £49.99, Zara
The sky's the limit with these green suede heels - we love the gold stiletto heel.
48. River Island shirt - London Style
Black Foil Tie Front Shirt, £30, River Island
Start your evening in serious style with this black foil tie-front shirt.
49. Mango jeans - London Style
Superslim Jeans, £34.90, Mango
Wear your denim with pride, especially with these super skinnies from Mango.
50. Miss Selfridge shorts - London Style
PU Berry High Waist Shorts, £30, Miss Selfridge
These berry toned shorts will work brilliantly with dark tights, boots and an over-sized knit.