Black Friday Engagement Ring Sales

Black Friday Engagement Ring Sales
@DeBeersOfficial

'If you liked it, then you should have put a ring on it,' Beyonce sang, and we're guessing if you've clicked on this article to read, then you're either thinking of putting a ring on it or heavily hinting at someone to put a ring on it. Even if you're not planning to get down on one knee for another couple of months, if you want to save big, then Black Friday could be the day to ring in that sale. Geddit?

What Is Black Friday?

Our US neighbours have given us many things - the sitcom that never gets old AKA Friends, Starbucks iced frappuccinos and an addiction to Glossier's Haloscope but one of our most recent favourite imports is the concept of 'Black Friday.' Originating in Philadelphia, the concept and term has slowly made its way to the UK. Held annually the day after Thanksgiving in the US, on the 24th November, Black Friday is essentially the biggest shopping day of the year, with huge discounts across electrics, lifestyle, beauty and best of all fashion too. Last year, in the UK it was estimated that £1.27 billion was spent in the 24 hour period - up 16 per cent on 2015. Further research showed that Britons spent a record £5.8 billion over the four days between Black Friday and Cyber Monday 2016.  Online retailers took approximately £2.8 billion of this - up 20 per cent from £2.3 billion in 2015, according to the data. So with consumers really embracing the concept, 2017 is set to be even bigger and better, with even more retailers taking part.

Best Black Friday Deals 2017...

Last year, in the UK it was estimated that £1.27 billion was spent in the 24 hour period on Black Friday - up 16 per cent on 2015. Further research showed that Britons spent a record £5.8 billion over the four days between Black Friday and Cyber Monday 2016.  Online retailers took approximately £2.8 billion of this - up 20 per cent from £2.3 billion in 2015, according to the data. So with consumers really embracing the concept, 2017 is set to be even bigger and better, with even more retailers taking part and many of these are jewellery brands and stores. H.Samuel, Ernst Jones, and even Argos are worth looking at with discounts across certain lines. Amazon, Thomas Sabo and Pandora should also be bookmarked for bling with a lowered price tag. Here are the styles to keep an eye out for...

RELATED: The Best Black Friday Clothing Sales 

How much to spend on an engagement ring?

We all know that old rule of spending two months' wages is a bit antiquated, and in fact couples are spending less than ever on engagement rings, especially with the rise of alternative engagement rings. According to research, the average spend on an engagement ring over the past five years now stands at £1,080 compared to £1,333 spent up to 10 years ago.

Black Friday Engagement Ring Trends And Where To Buy Them

1. Rose Gold... Go To Pandora

 

A popular trend in 2016, this is a good option for those after something a little bit different. The warm tones also makes the diamonds pop. Plus it's flattering on all skin tones.

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2. Coloured stones... Go To Astley Clarke 

 

From turquoise opals to emeralds and sapphires, who says a diamond has to be white. Perfect, for those whose wardrobe is full of prints and rainbow hues.

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3. Colour clashing... Go To Ernest & Jones 

 

Instead of a single coloured stone, colour clashing is big for 2017. Dubbed gemstone accents, think an emerald stone with a halo of pink diamonds.

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4. Edwardian styles....Go To H. Samuel 

 

Just like the fashion world likes to reference past decades so too does the jewellery industry too. For 2017 it's all about the Edwardian era. With a navette shape, and intricate detailing this is one for vintage fans.

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5. Stacking... Go To Argos 

 

Pairs, triplets and even quadruples of dainty bands are all over Pinterest boards. Start with something simple and you can always layer from anniversary to anniversary.

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6. Twisted bands... Go To Tiffany's 

 

If you want to add interesting detail, go for a twisted band. Adding dimension and depth, this is good for longer-length fingers.

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