David Beckham will star in an advert during the Super Bowl

David Beckham will be seen by over 90million people during the Super Bowl

David Beckham is likely to get a whole host of new fans come February 2, when his underwear advert for H&M is broadcast during America's annual Super Bowl.

The Swedish retailer has bagged a highly-coveted 30 second slot during the televised football game to show its ad for Bodywear which features 38-year-old Becks in a pair of briefs and vest.

David Beckham films his H&M advert

The Super Bowl is one of the largest sporting events in the world, and is watched by around 90 million people. That's a lot of pairs of eyes focusing on Beckham's body.

The father-of-four has been a model for H&M since 2012, but recently said in an interview with The Showbiz 411 that he was 'getting a bit old' to do his H&M ads.

Well, David, we have to disagree. And we think the rest of the world will, too.

By Olivia Marks

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Watch David Beckham's last H&M advert...