Philip Treacy, the famous hat designer who has worked with everyone from Alexander McQueen to Karl Lagerfeld, is set to turn his millinery skills to the attention of the Brit Awards 2014, by designing the winners' statue.
Treacy, who has created haute couture headpieces for the likes of Madonna, Lady Gaga and Grace Jones among others, follows in the footsteps of Vivienne Westwood and Damien Hirst who have both previously created the trophy.
However, this won't be Treacy's first encounter with the Brits: back in 2010, the Irish-born milliner created an elaborate headpiece for Lady Gaga's tribute to his great friend and collaborator, Alexander McQueen.
Speaking about his collaboration with the Brits, Treacy said: 'Music has always been my inspiration and I’m fortunate to have worked with some of the music industry’s greatest artists. My inspiration for the trophy comes from a uniquely British genre of music, Punk.'
Organisers have also announced that Arctic Monkeys will open the ceremony with a live performance: the first time the Sheffield band have agreed to be part of the Brits in a creative capacity. Katy Perry is set to sing, and James Corden will return to the stage for the last time as the host of the show in February.
All in all, it looks set to be the best Brits in a long time...
By Olivia Marks