After spending a whopping 3 hours in Parisian salon L'Atelier at the weekend, Kim Kardashian emerged with even blonder hair than before to see out the rest of Paris Fashion Week.
Apparently not content with the golden tone of her first dye-job, the 34-year-old Keeping Up With The Kardashian's starlet swiftly booked herself in for yet another turn in the hairdressers chair to get the white-blonde look she desired. And, after revealing her inspiration behind her new-found look, we can see why she was so adamant to achieve that perfect platinum tone...
Speaking with US publication People after unveiling her new look [we're talking the first time around], Kimmy enlightened us with the reasoning behind her bold choice:
'I’ve always had this image of Madonna with platinum hair in my references folder on my computer and I’ve been waiting a long time to try the look.' She added: 'I thought what better time than right now for Paris Fashion Week.'
Yes; it was Madge who provided Kim with all the bravery she needed to reach for the bleach. However, Kim reveals that her transformation wasn't a result of months of planning... 'It was a really last minute decision!' One, in hindsight, that's clearly paid off.
Since going for her fiercer beauty look, Kim has been even more daring with her fashion choices to boot. From a giant pink faux-fur coat and silver space age leggings to a seriously plunging lattice jumpsuit, she's never looked more out-there.
We can only IMAGINE what she'll do/wear next. Watch this space...