The old party crew was back on the London scene last night to fete the opening of Wyld, the W Hotel’s bar and 20 years of Primal Scream. Celebs including Kate Moss, Jamie Hince, Jade Jagger, Liam Gallagher and Jaime Winstone sipped on the specially-created Wyld Shot, made from tequila, Kaffir lime sugar syrup, lemon and fresh watermelon and boogied to tunes mixed by Screamadelica collaborator Andrew Weatherall, Louise X and DJ Barnzley.
The band members of Primal Screm were also there to celebrate their critically-acclaimed album, ŒScreamadelica¹. For the occasion, Turner Prize-nominated artist Jim Lambie created an exclusive piece of art which will reside at the bar until next year when it will be auctioned off for the Elton John Foundation.
The nightclub, tipped to be London’s hot new destination bar next year, will open in February 2011 as part of London’s W Hotel, located in Leicester Square. It is inspired by and named after James Wyld - a Victorian entrepreneur and dandy who was known for his outrageous public displays in Leicester Square. We’re sure the bar will hold up to its namesake’s 'wild' reputation!
By Maria Milano