After months of whispers, Dior have broken the silence to confirm that Twilight heartthrob Robert Pattinson will front their men's fragrance range.
Dior's fragrance portfolio views like a who's who of Hollywood - Natalie Portman, Charlize Theron and Jude Law all front their scents, so newest recruit, Rob, is in good company.
The fashion house announced: "Today we are excited to announce that [Robert] will join the privileged circle of Dior faces."
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However, it seems that as yet, UK audience won't be privy to the campaign shots: "Photographed by American artist Nan Goldin and filmed by French director Romain Gavras, this new Dior Homme communication campaign is currently broadcast exclusively in Europe (except UK) and Asia (except China and Japan)."
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Word has it that the shots are Moulin Rouge themed and show Rob in sultry black and white. Let's hope we can catch a glimpse soon.
WATCH OUR ROBERT PATTINSON CRUSH VIDEO...