Though the fragrance is yet to be announced, luxe label Balenciaga have revealed that Twilight star Kristen Stewart will represent the brand’s upcoming scent.
Acknowleding her “radical spirit” as part of her appeal, Balenciaga creative director Nicolas Ghesquiere was thrilled to announce K-Stew as his latest muse, explaining: “Kristen embodies the modernity of the new Balenciaga fragrance with her unique sensibility and intelligence.”
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And the Twilight beauty admitted she’s excited about the project, revealing: “Even when I first began to consider fashion and admittedly rarely knew the brand I was wearing, I always recognized and loved Balenciaga. It feels full circle to be involved with something that spoke to me then and of course continues to excite me now. The brand is just cool. That’s the way it is. I feel drawn to it. It provokes on a number of levels. It isn’t afraid or contrived. It hits a very cool balance, always. Always pretty undeniable.”