Eyeliner; let’s face it, it’s not for the faint-hearted and is the one product that can confound even the most adept make-up junkie. But, if the AW14 make-up trends are anything to go by, it’s also not about to go away so it’s time to steady those hands and take the plunge. Or….. cheat.
Last week, the Daily Mail claimed that Benefit’s latest offering, They’re Real! Push-Up Liner, was so fool-proof it could be applied in the back of a taxi. Of course, every now and then a product comes along that turns the beauty industry on it’s head, but we admit when we saw it land on our desks we were more than a little sceptical. However, in the name of investigative beauty journalism we decided to put it to the test.
The first ever lash-hugging gel liner in a pen with a ‘Custom AccuFlex Tip’ that ensures anyone can draw the perfect line.
First impressions were a little dubious as the nib of the pen is so flexible that the possibility of getting huge blobs of black budge-proof product all over your eyelids seemed extremely high! This thankfully did not happen, and instead it took a few strokes to get the desired shade of black. The pen acts like a liner stabiliser and no matter how haphazard you are with it, it never seems to go drastically wrong. One little tip would be to look down as you apply as this will keep the delicate skin around the eye taut and crease free but I have to admit that application time is remarkably quick; perfect for busy mornings or boardroom-to-bar drinks.
Benefit certainly weren’t joking about the fact that the liner is both smudge and waterproof! You could have a full-blown Scarlet O’Hara hysterical tantrum and still have this liner on. With this in mind, removing the product becomes a bit of a beauty feat (which could be good or bad depending on the occasion), which is why Benefit have also come out with a dedicated ‘They’re real’ make-up remover.
All in all I was pretty impressed – the colour pay off is great and it certainly does what it says on the tin. Like anything, practice always makes perfect and despite the fact that this product certainly gives you a leg-up on the way to perfection, I’ll probably leave applying make-up in the back of a taxi to Bridget Jones.